Welcome to Cosmetica:
A Legacy of Beauty and Excellence
Founded in 1997, Cosmetica is an exclusive distributor of renowned cosmetics brands such as Chanel, Guerlain, Shiseido, and many others in Morocco. Cosmetica has established itself as a leader in the
selective cosmetics market with over 40 selective retail points in the kingdom. Our success is built
upon our commitment and dedication to our mission: spreading beauty in every home.
At the heart of our corporate ethos lie our unwavering values:
1. Spreading Beauty: Our mission is simple yet profound to spread beauty into every Moroccan household. We believe that everyone deserves access to the world’s finest beauty products.
2. Sustaining Excellence: Our vision is to maintain and strengthen our leadership position in the luxury market. We continuously strive for excellence in everything we do, setting new standards for the industry.
3. Building Valuable Partnerships: Our objectives are centered around building and consolidating beneficial partnerships. We take pride in respecting the unique identity of each brand in our portfolio while fostering synergy in essential support services.
Cosmetica has firmly established itself as a leader in the selective cosmetic market. We started from 5 to an impressive 40 selective doors. We strive to continuously set new industry standards through
innovation and exigence.
As shareholders of the first perfumery chain in Morocco, Secret de Beauté, with over 20 points of sale, we have forged very strong partnerships with retailers.
Our journey is a testament to our unwavering commitment to our mission, vision, and objectives. We invite you to join us on our journey of beauty.